Join Marketing, Win the World is a "Chinese Bridge" online group exchange program hosted by Center for Language Education and Cooperation and undertaken by Yantai Vocational College. The program takes "Chinese + marketing planning" as the theme and designs an online course integrating marketing planning skills training, language and culture learning and activity exchange to meet the needs of international students to master marketing planning skills, learn Chinese and understand Chinese culture. Through "live broadcast + video broadcast + cloud visit + interaction" and other available forms, we provide overseas young people with a platform to learn Chinese, understand Chinese culture, master marketing planning skills. with marketing planning as the theme and Chinese business culture as a link, we help students become the "Belt and Road" national integrated talents, therefore to contribute to cultural exchanges and mutual learning between Chinese and foreign civilizations.