In 2019, Sichuan Provincial Department of culture and tourism officially released a new version of the propaganda slogan of Sichuan Provincial Culture and tourism, which is "Tianfu's 39th National Congress, ease in Sichuan". At the same time, a Sichuan cultural tourism promotional film with the theme of "Tianfu 39th National Congress, ease in Sichuan" was released. The new slogan includes Sichuan characteristic culture and tourism resources. Among them, "three" refers to Sanxingdui, "Nine" refers to Jiuzhaigou and "big" refers to giant pandas.